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Paula Resley
Staff
Office of Strategic Marketing, Communications, and Admissions (OSMCA)
- Chief Brand Officer, and Vice President of Strategic Marketing, Communications, and Admissions
Education
University of Florida
Bachelor of Science, Advertising
Profile
Paula is a sales, marketing and communications executive experienced in a variety of industries in Fortune 500 companies, publicly traded organizations, companies as they went through the IPO process, privately-owned agencies, to non-profits. In just two years she led Morehouse College to being a May 1 school for the first time in their history (Fall 2023 and Fall 2024), decreased the admit rate over 20 points to a first-time record level of 43% (FY2024-2024), garnered a media reach over 144B (FY2023-2024), and significantly increased social media engagement to the highest levels the College has experienced.
Paula earned her Bachelor of Science in Advertising from the University of Florida. She holds her Professional Certified Marketer (PCM) in Digital Marketing from the American Marketing Association (AMA), her Certified Digital Marketing Professional credentials from the Digital Marketing Institute, HubSpot marketing automation Inbound Marketing Certification, and is a certified change management professional.
Paula joined Morehouse in May 2022. She selected Morehouse because of the mission to develop men with disciplined minds who will lead lives of leadership and service. Her operating philosophies are leading from the heart and by example, she believes success is a team sport, helping individuals leverage their unique strengths. This is why Paula has always believed in serving the community and others. In addition to her roles as board president of Saved by God’s Grace, marketing board chair of the Technology Association of Georgia (TAG) Digital Health Society, and board member of Heaven on Earth Society for Animals - where she served as marketing support on their launch with Seth MacFarlane of Perry’s Place - Paula has provided her service in volunteer roles and ongoing financial support of Best Friends/NKLA, Atlanta Humane Society, ASPCA, World Wildlife Fund, PAWS Atlanta, and Crossroads Hospice.
In her personal time, she enjoys traveling, Orangetheory Fitness, yoga, volunteering for great causes, visiting friends and family, and spending time with her rescue pup. She grew up in Michigan, so she is a mid-westerner at heart but has lived in Florida, Virginia/DC, Southern California, and Atlanta, Georgia.
More About Paula Resley
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Credential #1
Prosci Certified Change Practitioner
Company: Prosci
Earners of the Prosci® Certified Change Practitioner badge have the
knowledge, skills, and tools to drive successful change initiatives. They can
apply the Prosci Methodology and tools to create a change management
strategy and plans, with the necessary commitment to enable individual
change and achieve organizational results and outcomes -
Credential #2
DMI and AMA Digital Marketing Certifications
Company: Digital Marketing Institute
Digital marketing changes everything. Commerce. Culture. Community.
Then digital goes and changes itself. Staying relevant may be the biggest
professional challenge of the 21st Century. The Digital Marketing Institute
helps marketing professionals, entrepreneurs, career changers, graduates
and upskillers to get in the digital marketing game - and stay in it -
Credential #3
Inbound Certified
Company: HubSpot Academy
Prosci Certified Change Practitioner
Company: Prosci
Earners of the Prosci® Certified Change Practitioner badge have the
knowledge, skills, and tools to drive successful change initiatives. They can
apply the Prosci Methodology and tools to create a change management
strategy and plans, with the necessary commitment to enable individual
change and achieve organizational results and outcomes
DMI and AMA Digital Marketing Certifications
Company: Digital Marketing Institute
Digital marketing changes everything. Commerce. Culture. Community.
Then digital goes and changes itself. Staying relevant may be the biggest
professional challenge of the 21st Century. The Digital Marketing Institute
helps marketing professionals, entrepreneurs, career changers, graduates
and upskillers to get in the digital marketing game - and stay in it
Inbound Certified
Company: HubSpot Academy