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    Business Administration

    Morehouse business majors are known around the world for their innovation, ingenuity, and professional dexterity.

    The Program at a glance

    PREPARE TO LEAD GLOBAL MARKETS AND ORGANIZATIONS

    Department

    Business administration majors at morehouse prepare to be leaders who understand the language of global commerce, organizational operations, return on investment, and human capital management.

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    Concentrations
    Our business administration degree is available in four concentrations—accounting, finance, management, and marketing.
    Learn more
    Business Minors
    Students can choose to minor in accounting, business administration, or sales.
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    About Business Administration

    The Division of Business Administration and Economics is proud to be an Association to Advance Collegiate Schools of Business-accredited institution. Only achieved by about five percent of business schools worldwide, the AACSB Certification is awarded to institutions that demonstrate a commitment to the highest caliber academic experiences. Our business administration degree is available in four concentrations—accounting, finance, management, and marketing.

    CONCENTRATIONS

    accounting-header
    Accounting Concentration

    Accounting is the language of business. A student choosing the accounting concentration is choosing to prepare himself for any field of business by having a deep and thorough understanding of the foundation of businesses.

    Learn More
    finance-header
    Finance Concentration

    Business administration majors can focus on entering the exciting and lucrative field of financial services. Many of our alumni go on to work in banks, private equity, hedge funds, corporate finance and wealth management.

    Learn More
    robotics-header
    Management Concentration

    Management students often choose to follow the paths of human resources, operations, or entrepreneurship. The management concentration is designed to provide students with a strong general foundation for the business ...

    Learn More
    marketing-header
    Marketing Concentration

    Marketing students learn how to motivate people to take a given action, purchase a product or service, or engage in a preferred behavior. 

    Learn More
    • Overview

      Nadella_Microsoft014-1024x683-1

      The Division of Business Administration and Economics is proud to be an Association to Advance Collegiate Schools of Business-accredited institution. Only achieved by about five percent of business schools worldwide, the AACSB Certification is awarded to institutions that demonstrate a commitment to the highest caliber academic experiences. Our business administration degree is available in four concentrations—accounting, finance, management, and marketing.

    • Accounting Concentration

      Accounting Concentration

      Accounting is the language of business. A student choosing the accounting concentration is choosing to prepare himself for any field of business by having a deep and thorough understanding of the foundation of businesses. Many of our alumni from accounting go on to work in the top four public accounting firms but just as many or more move into other fields, like banking, consulting, or technology. Accounting concentration students learn not only how to maintain the financial records of an organization but also how leaders use accounting information to make decisions. Students are also expected to recognize the high ethical standards required of the accounting profession. A graduate of the accounting concentration at Morehouse has a solid foundation to pursue the CPA designation and is encouraged to do so. Many of our alumni earned the CPA title.


      OUTCOMES

      Business majors demonstrate the following:

      • Knowledge of the role, structure, and regulation of the accounting profession
      • Knowledge of the importance of reliable financial statements, and the use of financial reporting for internal and external decision-making
      • The role of accounting and the structure of the entities involved in the regulation of the accounting profession
      • The ability to locate, organize, report, and present in writing, information related to learning outcome as a way of demonstrating the ability to communicate in writing effectively
      • Knowledge of accounting processes through completion of the accounting cycle
      • Knowledge of basic analysis of financial statements, the importance of reliable financial statements, and the use of the for decision-making

      MAJOR COURSE OF STUDY REQUIREMENTS AND CURRICULUM

      The program consists of three components: core curriculum (36 semester hours), the major (60 semester hours), and free electives (24 semester hours). All business majors must complete the following designated core curriculum courses: HMTH 105 and HMTH 115 (a student who places into a higher level of math should consult his adviser); HECO 201 and any three-semester-hour HPSC (e.g., 251), HPSY (e.g., 101) or HSOC (e.g., 201) course for which the student satisfies the prerequisites; and HPHI 302. All business majors must also satisfactorily complete the business core courses. All business majors must complete the following advanced skills courses: HCOM 351 and HMTH 160. A cumulative GPA of 2.5 or higher and the completion of HMTH 115 with a grade of C or higher are required to enroll in HBA 211.

      General Education (Core) – 36 hours

      Refer to the general education requirements for more information.

      Accounting Concentration – 60 hours
      • HBA 160 Calculus for Business
      • HBA 211 Principles of Accounting I
      • HBA 212 Principles of Accounting II
      • HECO 202 Principles of Microeconomics
      • HBA 225 Legal Enviroment of Business
      • HECO 221 Basic Statistics I
      • HBA 350 Management Principle/Org Behavior
      • HBA 410 Cost/Managerial Accounting
      • HBA 360 Principles of Marketing
      • HBA 328 Mangement Decision Science
      • HBA 311 Intermediate Accounting I
      • HBA 312 Intermediate Accounting II
      • HBA 330 Corporate Finance
      • HBA 321 Leadership and Professional Development
      • HBA 323 Comprehensive Business Law
      • HCOM 351 Professional Communication
      • HBA 412 Auditing
      • HBA 411 Tax Accounting
      • HBA 324 International Business
      • HBA 422 Business Policy

      Choose one course from the list below:

      • HBA 228 Data Analytics and Modeling
      • HBA 416 Accounting Information Systems
      Accounting Electives – 15 hours

      Students interested in receiving a CPA or master’s in accounting should consider taking these electives:

      • HBA 323 Comprehensive Business Law
      • HBA 365 Financial Statement Analysis
      • HBA 413 Advanced Accounting
      • HBA 415 Advanced Corporate and Partnership Taxation
    • Finance Concentration

      Finance Concentration

      The finance concentration is designed to prepare students for the exciting and lucrative field of financial services. Many of our alumni go on to work in banks, private equity, hedge funds, corporate finance and wealth management. The concentration requires 15 hours of finance courses beyond the business and general education core requirements. Finance concentration students take Advanced Corporate Finance to learn more about finance in corporations, Management of Financial Institutions to learn more about banking, and Investments to learn more about the various securities markets.


      OUTCOMES

      Business majors demonstrate the following:

      • Understanding of the role of corporations, shareholder goals, agency theory, and financial management within the firm
      • Understanding of international finance issues
      • Ability to calculate and interpret financial statements and ratios
      • Conceptual and mechanical understanding of time value of money, stock and bond valuation
      • Understanding of the relationship between risk and return
      • Understanding of the cost of capital calculation and effect of financial leverage on the firm
      • Understanding the use of capital budgeting evaluation techniques, net present value, internal rate of return, and payback
      •  

      MAJOR COURSE REQUIREMENTS AND CURRICULUM

      A business major’s program of study consists of three components: the college-wide core curriculum (36 semester hours), the major (60 semester hours), and free electives (24 semester hours). All business majors must satisfactorily complete the following designated core curriculum courses: HMTH 105 and HMTH 115 (a student who places into a higher level of math should consult his adviser); HECO 201 and any three-semester-hour HPSC (e.g., 251), HPSY (e.g., 101) or HSOC (e.g., 201) course for which the student satisfies the prerequisites; and HPHI 302. All business majors must also satisfactorily complete the business core courses. Finally, all business majors must satisfactorily complete the following advanced skills courses: HCOM 351 and HMTH 160. A cumulative GPA of 2.5 or higher and the completion of HMTH 115 with a grade of C or higher are required to enroll in HBA 211.

      General Education (Core) – 36 hours

      Refer to the general education requirements for more information.

      Finance Concentration – 60 hours
      • HBA 211 Principles of Accounting I
      • HBA 212 Principles of Accounting II
      • HECO 202 Principles of Microeconomics
      • HECO 221 Basic Statistics I
      • HBA 228 Data Analytics and Modeling
      • HMTH 160 Business Calculus I or MTH 161 Calculus I
      • HBA 225 Legal Environment of Business
      • HBA 360 Principles of Marketing
      • HBA 330 Corporate Finance
      • HBA 430 Investment Finance
      • HBA 321 Leadership and Professional Development
      • HBA 431 Management of Financial Institutions
      • HBA 328 Management Decision Science
      • HBA 350 Management Principle/Org Behavior
      • HPHI 302 Introduction to Ethics
      • HCOM 351 Professional Communication
      • HBA 422 Business Policy
      • HBA 432 Advanced Corporate Finance
      • HBA 433 Seminar in Finance

      Choose one course from the list below:

      • HBA 225 Legal Environment of Business
      • HBA 323 Comprehensive Business Law
      Finance Electives – 3 hours

      Choose one course from the list below:

      • HBA 311 Intermediate Accounting I
      • HBA 345 Risk and Insurance
      • HBA 434 Special Topics in Finance
      • HBA 470 Real Estate Finance and Investment
      • HBA 471 Real Estate Appraisal
      • HECO 302 Macroeconomics Theory
      • HECO 304 Money and Banking
      • HECO 305 International Economics
    • Management Concentration

      Management Concentration

      The management concentration is designed to provide students with a strong general foundation for the business community. Management students often choose to follow the paths of human resources, operations, or entrepreneurship. The concentration requires 15 hours of management courses beyond the business and general education core requirements. Two courses are required, and students are given the option to choose three electives from a list of designated electives. The large number of electives represents the generalist approach of the concentration.


      OUTCOMES

      Management students will: ƒ

      • Demonstrate a fundamental knowledge of the functional areas of business
      • Have the ability to communicate effectively
      • Think critically to analyze business problems and to define logical solutions
      • Be able to describe the impact of technology on business and identify, evaluate, and use information technology to enhance personal and organizational productivity
      • Demonstrate an awareness of global issues
      • Demonstrate an understanding of professional, ethical, legal, and social issues and responsibilities
      • Be able to apply the principles of leadership, demonstrate professional behavior, and effectively engage in a community project
      • Demonstrate effective interpersonal skills in achieving team goals and objectives
      • Be able to organize and synthesize information
      • Gain exposure to various career alternatives and graduate education options

      MAJOR COURSE REQUIREMENTS AND CURRICULUM

      A business major’s program of study consists of three components: the college-wide core curriculum (36 semester hours), the major (60 semester hours), and free electives (24 semester hours). All business majors must complete the following designated core curriculum courses: HMTH 105 and HMTH 115 (a student who places into a higher level of math should consult his adviser); HECO 201 and any three-semester-hour HPSC (e.g., 251), HPSY (e.g., 101) or HSOC (e.g., 201) course for which the student satisfies the prerequisites; and HPHI 302. All business majors must also complete business core courses. Finally, all business majors must complete the following advanced skills courses: HCOM 351 and HMTH 160. A cumulative GPA of 2.5 or higher in all prerequisites with a C or higher in HMTH 115 is required to enroll in HBA 211.

      We offer our business administration with a management concentration in an online format.

      General Education (Core) – 36 hours

      Refer to the general education requirements for more information.

      Management Concentration – 51 hours
      • HBA 211 Principles of Accounting I
      • HBA 212 Principles of Accounting II
      • HBA 228 Data Analytics and Modeling
      • HECO 202 Principles of Microeconomics
      • HECO 221 Basic Statistics I
      • HMTH 160 Business Calculus I or MTH 161 Calclulus I
      • HBA 360 Principles of Marketing
      • HBA 350 Mangement Principles/Organizational Behavior
      • HBA 328 Mangement Decision Science
      • HBA 330 Corporate Finance
      • HBA 321 Leadership and Professional Development
      • HBA 451 Production/Operationsl Mangement
      • HCOM 351 Professional Communication
      • HBA 452 Human Resources Management
      • HBA 324 International Business
      • HBA 422 Business Policy and Strategy

      Choose one course from the list below:

      • HBA 225 Legal Environment of Business
      • HBA 323 Comprehensive Business Law
      Management Electives – 9 hours

      Choose one course from the list below:

      • HBA 410 Cost/Managerial Accounting
      • HBA 453 Entrepreneurship
      • HBA 454 Special Topics in Management
      • HBA 455 Organizational Theory
      • HBA 456 Leadership for 21st Century Organizations
      • HBA 463 Marketing Management
      • HBA 465 Distribution Channels
      • HBA 467 Strategic Brand Management
      • HBA 470 Real Estate Investment
      • HCOM 450 Organizational Communication
      • HECO 403 Labor Economics
      • HMUS 215 Intro to the Music Industry
      • HPSY 275 Industrial/Organizational Psychology
    • Marketing Concentration

      Marketing Concentration

      We designed the marketing concentration to educate students about marketing and sales through coursework and experiential opportunities. The concentration requires 15 hours of marketing courses beyond the business and general education core requirements. Marketing concentration students participate in experiential research projects in their Marketing Research class. They participate in national sales competitions in their Principles of Professional Selling class and have won competitions such as the Partnering for Progress competition at Tuskegee University. And they visit businesses in their Buyer Behavior class to analyze their marketing and management processes and suggest changes to make the businesses better.


      OUTCOMES

      • Understand consumers’ impact on the formulation of business’ marketing strategy
      • Understand internal and external determinants of buyer behavior and how marketers can impact the consumer decision process
      • Understand how products, services, and consumption activities contribute to the broader social world
      • Demonstrate an awareness of the importance of ethical and socially responsible behavior in marketing
      • Improve analytical and critical thinking skills

      MAJOR COURSE REQUIREMENTS AND CURRICULUM

      A business major’s program of study consists of three components: the college-wide core curriculum (36 semester hours), the major (60 semester hours), and free electives (23 semester hours). All business majors must complete the following designated core curriculum courses: HMTH 105 and HMTH 115 (a student who places into a higher level of math should consult his adviser); HECO 201 and any three-semester-hour HPSC (e.g., 251), HPSY (e.g., 101) or HSOC (e.g., 201) course for which the student satisfies the prerequisites; and HPHI 302. All business majors must also complete the business core courses. Finally, all business majors must complete the following advanced skills courses: HCOM 351 and HMTH 160. A cumulative GPA of 2.5 or higher and the completion of MTH 115 with a grade of C or higher are required to enroll in HBA 211.

      General Education (Core) – 36 hours

      Refer to the general education requirements for more information.

      Marketing Concentration – 57 hours
      • HBA 211 Principles of Accounting I
      • HBA 212 Principles of Accounting II
      • HBA 228 Data Analytics and Modeling
      • HBA 360 Principles of Marketing
      • HBA 321 Leadership and Professional Development
      • HBA 330 Corporate Finance
      • HBA 328 Mangement Decision Science
      • HBA 461 Buyer Behavior
      • HBA 350 Management Principles and Organizational Behavior
      • HBA 324 International Business
      • HBA 422 Business Policy and Strategy
      • HBA 462 Marketing Research
      • HBA 463 Marketing Management
      • HECO 221 Basic Statistics I
      • HECO 202 Principles of Microeconomics
      • HCOM 351 Professional Communication

      Choose one course from the list below:

      • HBA 225 Legal Environment of Business
      • HBA 323 Comprehensive Business Law

      Choose one course from the list below:

      • HMTH 160 Calculus for Business
      • HMTH 161 Calculus I
      Marketing Electives – 6 hours

      Choose two courses from the list below:

      • HBA 453 Entrepreneurship
      • HBA 464 Principles of Professional Selling
      • HBA 465 Distribution Channels
      • HBA 466 Special Topics in Marketing
      • HBA 467 Strategic Brand Management
      • HBA 468 Principles of Advertising
      • HPSY 303 Social Psychology
      • HMUS 215 Intro to the Music Industry
    Nadella_Microsoft014-1024x683-1

    The Division of Business Administration and Economics is proud to be an Association to Advance Collegiate Schools of Business-accredited institution. Only achieved by about five percent of business schools worldwide, the AACSB Certification is awarded to institutions that demonstrate a commitment to the highest caliber academic experiences. Our business administration degree is available in four concentrations—accounting, finance, management, and marketing.

    Accounting Concentration

    Accounting is the language of business. A student choosing the accounting concentration is choosing to prepare himself for any field of business by having a deep and thorough understanding of the foundation of businesses. Many of our alumni from accounting go on to work in the top four public accounting firms but just as many or more move into other fields, like banking, consulting, or technology. Accounting concentration students learn not only how to maintain the financial records of an organization but also how leaders use accounting information to make decisions. Students are also expected to recognize the high ethical standards required of the accounting profession. A graduate of the accounting concentration at Morehouse has a solid foundation to pursue the CPA designation and is encouraged to do so. Many of our alumni earned the CPA title.


    OUTCOMES

    Business majors demonstrate the following:

    • Knowledge of the role, structure, and regulation of the accounting profession
    • Knowledge of the importance of reliable financial statements, and the use of financial reporting for internal and external decision-making
    • The role of accounting and the structure of the entities involved in the regulation of the accounting profession
    • The ability to locate, organize, report, and present in writing, information related to learning outcome as a way of demonstrating the ability to communicate in writing effectively
    • Knowledge of accounting processes through completion of the accounting cycle
    • Knowledge of basic analysis of financial statements, the importance of reliable financial statements, and the use of the for decision-making

    MAJOR COURSE OF STUDY REQUIREMENTS AND CURRICULUM

    The program consists of three components: core curriculum (36 semester hours), the major (60 semester hours), and free electives (24 semester hours). All business majors must complete the following designated core curriculum courses: HMTH 105 and HMTH 115 (a student who places into a higher level of math should consult his adviser); HECO 201 and any three-semester-hour HPSC (e.g., 251), HPSY (e.g., 101) or HSOC (e.g., 201) course for which the student satisfies the prerequisites; and HPHI 302. All business majors must also satisfactorily complete the business core courses. All business majors must complete the following advanced skills courses: HCOM 351 and HMTH 160. A cumulative GPA of 2.5 or higher and the completion of HMTH 115 with a grade of C or higher are required to enroll in HBA 211.

    General Education (Core) – 36 hours

    Refer to the general education requirements for more information.

    Accounting Concentration – 60 hours
    • HBA 160 Calculus for Business
    • HBA 211 Principles of Accounting I
    • HBA 212 Principles of Accounting II
    • HECO 202 Principles of Microeconomics
    • HBA 225 Legal Enviroment of Business
    • HECO 221 Basic Statistics I
    • HBA 350 Management Principle/Org Behavior
    • HBA 410 Cost/Managerial Accounting
    • HBA 360 Principles of Marketing
    • HBA 328 Mangement Decision Science
    • HBA 311 Intermediate Accounting I
    • HBA 312 Intermediate Accounting II
    • HBA 330 Corporate Finance
    • HBA 321 Leadership and Professional Development
    • HBA 323 Comprehensive Business Law
    • HCOM 351 Professional Communication
    • HBA 412 Auditing
    • HBA 411 Tax Accounting
    • HBA 324 International Business
    • HBA 422 Business Policy

    Choose one course from the list below:

    • HBA 228 Data Analytics and Modeling
    • HBA 416 Accounting Information Systems
    Accounting Electives – 15 hours

    Students interested in receiving a CPA or master’s in accounting should consider taking these electives:

    • HBA 323 Comprehensive Business Law
    • HBA 365 Financial Statement Analysis
    • HBA 413 Advanced Accounting
    • HBA 415 Advanced Corporate and Partnership Taxation

    Finance Concentration

    The finance concentration is designed to prepare students for the exciting and lucrative field of financial services. Many of our alumni go on to work in banks, private equity, hedge funds, corporate finance and wealth management. The concentration requires 15 hours of finance courses beyond the business and general education core requirements. Finance concentration students take Advanced Corporate Finance to learn more about finance in corporations, Management of Financial Institutions to learn more about banking, and Investments to learn more about the various securities markets.


    OUTCOMES

    Business majors demonstrate the following:

    • Understanding of the role of corporations, shareholder goals, agency theory, and financial management within the firm
    • Understanding of international finance issues
    • Ability to calculate and interpret financial statements and ratios
    • Conceptual and mechanical understanding of time value of money, stock and bond valuation
    • Understanding of the relationship between risk and return
    • Understanding of the cost of capital calculation and effect of financial leverage on the firm
    • Understanding the use of capital budgeting evaluation techniques, net present value, internal rate of return, and payback
    •  

    MAJOR COURSE REQUIREMENTS AND CURRICULUM

    A business major’s program of study consists of three components: the college-wide core curriculum (36 semester hours), the major (60 semester hours), and free electives (24 semester hours). All business majors must satisfactorily complete the following designated core curriculum courses: HMTH 105 and HMTH 115 (a student who places into a higher level of math should consult his adviser); HECO 201 and any three-semester-hour HPSC (e.g., 251), HPSY (e.g., 101) or HSOC (e.g., 201) course for which the student satisfies the prerequisites; and HPHI 302. All business majors must also satisfactorily complete the business core courses. Finally, all business majors must satisfactorily complete the following advanced skills courses: HCOM 351 and HMTH 160. A cumulative GPA of 2.5 or higher and the completion of HMTH 115 with a grade of C or higher are required to enroll in HBA 211.

    General Education (Core) – 36 hours

    Refer to the general education requirements for more information.

    Finance Concentration – 60 hours
    • HBA 211 Principles of Accounting I
    • HBA 212 Principles of Accounting II
    • HECO 202 Principles of Microeconomics
    • HECO 221 Basic Statistics I
    • HBA 228 Data Analytics and Modeling
    • HMTH 160 Business Calculus I or MTH 161 Calculus I
    • HBA 225 Legal Environment of Business
    • HBA 360 Principles of Marketing
    • HBA 330 Corporate Finance
    • HBA 430 Investment Finance
    • HBA 321 Leadership and Professional Development
    • HBA 431 Management of Financial Institutions
    • HBA 328 Management Decision Science
    • HBA 350 Management Principle/Org Behavior
    • HPHI 302 Introduction to Ethics
    • HCOM 351 Professional Communication
    • HBA 422 Business Policy
    • HBA 432 Advanced Corporate Finance
    • HBA 433 Seminar in Finance

    Choose one course from the list below:

    • HBA 225 Legal Environment of Business
    • HBA 323 Comprehensive Business Law
    Finance Electives – 3 hours

    Choose one course from the list below:

    • HBA 311 Intermediate Accounting I
    • HBA 345 Risk and Insurance
    • HBA 434 Special Topics in Finance
    • HBA 470 Real Estate Finance and Investment
    • HBA 471 Real Estate Appraisal
    • HECO 302 Macroeconomics Theory
    • HECO 304 Money and Banking
    • HECO 305 International Economics

    Management Concentration

    The management concentration is designed to provide students with a strong general foundation for the business community. Management students often choose to follow the paths of human resources, operations, or entrepreneurship. The concentration requires 15 hours of management courses beyond the business and general education core requirements. Two courses are required, and students are given the option to choose three electives from a list of designated electives. The large number of electives represents the generalist approach of the concentration.


    OUTCOMES

    Management students will: ƒ

    • Demonstrate a fundamental knowledge of the functional areas of business
    • Have the ability to communicate effectively
    • Think critically to analyze business problems and to define logical solutions
    • Be able to describe the impact of technology on business and identify, evaluate, and use information technology to enhance personal and organizational productivity
    • Demonstrate an awareness of global issues
    • Demonstrate an understanding of professional, ethical, legal, and social issues and responsibilities
    • Be able to apply the principles of leadership, demonstrate professional behavior, and effectively engage in a community project
    • Demonstrate effective interpersonal skills in achieving team goals and objectives
    • Be able to organize and synthesize information
    • Gain exposure to various career alternatives and graduate education options

    MAJOR COURSE REQUIREMENTS AND CURRICULUM

    A business major’s program of study consists of three components: the college-wide core curriculum (36 semester hours), the major (60 semester hours), and free electives (24 semester hours). All business majors must complete the following designated core curriculum courses: HMTH 105 and HMTH 115 (a student who places into a higher level of math should consult his adviser); HECO 201 and any three-semester-hour HPSC (e.g., 251), HPSY (e.g., 101) or HSOC (e.g., 201) course for which the student satisfies the prerequisites; and HPHI 302. All business majors must also complete business core courses. Finally, all business majors must complete the following advanced skills courses: HCOM 351 and HMTH 160. A cumulative GPA of 2.5 or higher in all prerequisites with a C or higher in HMTH 115 is required to enroll in HBA 211.

    We offer our business administration with a management concentration in an online format.

    General Education (Core) – 36 hours

    Refer to the general education requirements for more information.

    Management Concentration – 51 hours
    • HBA 211 Principles of Accounting I
    • HBA 212 Principles of Accounting II
    • HBA 228 Data Analytics and Modeling
    • HECO 202 Principles of Microeconomics
    • HECO 221 Basic Statistics I
    • HMTH 160 Business Calculus I or MTH 161 Calclulus I
    • HBA 360 Principles of Marketing
    • HBA 350 Mangement Principles/Organizational Behavior
    • HBA 328 Mangement Decision Science
    • HBA 330 Corporate Finance
    • HBA 321 Leadership and Professional Development
    • HBA 451 Production/Operationsl Mangement
    • HCOM 351 Professional Communication
    • HBA 452 Human Resources Management
    • HBA 324 International Business
    • HBA 422 Business Policy and Strategy

    Choose one course from the list below:

    • HBA 225 Legal Environment of Business
    • HBA 323 Comprehensive Business Law
    Management Electives – 9 hours

    Choose one course from the list below:

    • HBA 410 Cost/Managerial Accounting
    • HBA 453 Entrepreneurship
    • HBA 454 Special Topics in Management
    • HBA 455 Organizational Theory
    • HBA 456 Leadership for 21st Century Organizations
    • HBA 463 Marketing Management
    • HBA 465 Distribution Channels
    • HBA 467 Strategic Brand Management
    • HBA 470 Real Estate Investment
    • HCOM 450 Organizational Communication
    • HECO 403 Labor Economics
    • HMUS 215 Intro to the Music Industry
    • HPSY 275 Industrial/Organizational Psychology

    Marketing Concentration

    We designed the marketing concentration to educate students about marketing and sales through coursework and experiential opportunities. The concentration requires 15 hours of marketing courses beyond the business and general education core requirements. Marketing concentration students participate in experiential research projects in their Marketing Research class. They participate in national sales competitions in their Principles of Professional Selling class and have won competitions such as the Partnering for Progress competition at Tuskegee University. And they visit businesses in their Buyer Behavior class to analyze their marketing and management processes and suggest changes to make the businesses better.


    OUTCOMES

    • Understand consumers’ impact on the formulation of business’ marketing strategy
    • Understand internal and external determinants of buyer behavior and how marketers can impact the consumer decision process
    • Understand how products, services, and consumption activities contribute to the broader social world
    • Demonstrate an awareness of the importance of ethical and socially responsible behavior in marketing
    • Improve analytical and critical thinking skills

    MAJOR COURSE REQUIREMENTS AND CURRICULUM

    A business major’s program of study consists of three components: the college-wide core curriculum (36 semester hours), the major (60 semester hours), and free electives (23 semester hours). All business majors must complete the following designated core curriculum courses: HMTH 105 and HMTH 115 (a student who places into a higher level of math should consult his adviser); HECO 201 and any three-semester-hour HPSC (e.g., 251), HPSY (e.g., 101) or HSOC (e.g., 201) course for which the student satisfies the prerequisites; and HPHI 302. All business majors must also complete the business core courses. Finally, all business majors must complete the following advanced skills courses: HCOM 351 and HMTH 160. A cumulative GPA of 2.5 or higher and the completion of MTH 115 with a grade of C or higher are required to enroll in HBA 211.

    General Education (Core) – 36 hours

    Refer to the general education requirements for more information.

    Marketing Concentration – 57 hours
    • HBA 211 Principles of Accounting I
    • HBA 212 Principles of Accounting II
    • HBA 228 Data Analytics and Modeling
    • HBA 360 Principles of Marketing
    • HBA 321 Leadership and Professional Development
    • HBA 330 Corporate Finance
    • HBA 328 Mangement Decision Science
    • HBA 461 Buyer Behavior
    • HBA 350 Management Principles and Organizational Behavior
    • HBA 324 International Business
    • HBA 422 Business Policy and Strategy
    • HBA 462 Marketing Research
    • HBA 463 Marketing Management
    • HECO 221 Basic Statistics I
    • HECO 202 Principles of Microeconomics
    • HCOM 351 Professional Communication

    Choose one course from the list below:

    • HBA 225 Legal Environment of Business
    • HBA 323 Comprehensive Business Law

    Choose one course from the list below:

    • HMTH 160 Calculus for Business
    • HMTH 161 Calculus I
    Marketing Electives – 6 hours

    Choose two courses from the list below:

    • HBA 453 Entrepreneurship
    • HBA 464 Principles of Professional Selling
    • HBA 465 Distribution Channels
    • HBA 466 Special Topics in Marketing
    • HBA 467 Strategic Brand Management
    • HBA 468 Principles of Advertising
    • HPSY 303 Social Psychology
    • HMUS 215 Intro to the Music Industry

    Business Administration Minors

    • Accounting Minor

      Accounting Minor

      The accounting minor requires 18 hours of course work. This minor is intended to provide students with a broad understanding accounting in the private and public sectors. Students are highly encouraged to complete the introductory courses by the end of their sophomore year.

      • HBA 211 Principles of Accounting I
      • HBA 212 Principles of Accounting II
      • HBA 311 Intermediate Accounting I
      • HBA 312 Intermediate Accounting II
      • HBA 412 Auditing

      Additionally, one 300- or 400-level accounting elective is required.

    • Business Administration Minor

      Business Administration Minor

      The minor in business administration requires 24 hours of course work. This minor is intended to provide students with the
      basic understanding of the management in the private and public sectors. Students are highly encouraged to complete the introductory courses by the end of their sophomore year.

      • HBA 211 Principles of Accounting I
      • HBA 212 Principles of Accounting II
      • HECO 201 Principles of Macroeconomics
      • HECO 202 Principles of Microeconomics
      • HBA 330 Corporate Finance
      • HBA 321 Leadership and Professional Development

      Additionally, two 300- or 400-level business electives are required.

    • Professional Sales Minor

      Professional Sales Minor

      The interdisciplinary professional sales minor requires 15 hours of course work including a marketing course, two selling experience courses, one customer relationship management course (HBA 476), and an interdisciplinary elective from the student’s major area or other area of interest. The total hours do not include a co-requisite (HECO 202 Principles of Microeconomics to HBA 360 Principles of Marketing).

      The distribution of requirements is intended to provide students in our Business Major with a broad interdisciplinary learning experience. Students are strongly encouraged to complete the first course by the end of their sophomore year.

      • HBA 360 Principles of Marketing
      • HBA 464 Principles of Professional Selling
      • HBA 475 Advanced Professional Selling
      • HBA 476 Customer Relationship Management

      Additionally, one 200- or 400-level elective is required.

    Accounting Minor

    The accounting minor requires 18 hours of course work. This minor is intended to provide students with a broad understanding accounting in the private and public sectors. Students are highly encouraged to complete the introductory courses by the end of their sophomore year.

    • HBA 211 Principles of Accounting I
    • HBA 212 Principles of Accounting II
    • HBA 311 Intermediate Accounting I
    • HBA 312 Intermediate Accounting II
    • HBA 412 Auditing

    Additionally, one 300- or 400-level accounting elective is required.

    Business Administration Minor

    The minor in business administration requires 24 hours of course work. This minor is intended to provide students with the
    basic understanding of the management in the private and public sectors. Students are highly encouraged to complete the introductory courses by the end of their sophomore year.

    • HBA 211 Principles of Accounting I
    • HBA 212 Principles of Accounting II
    • HECO 201 Principles of Macroeconomics
    • HECO 202 Principles of Microeconomics
    • HBA 330 Corporate Finance
    • HBA 321 Leadership and Professional Development

    Additionally, two 300- or 400-level business electives are required.

    Professional Sales Minor

    The interdisciplinary professional sales minor requires 15 hours of course work including a marketing course, two selling experience courses, one customer relationship management course (HBA 476), and an interdisciplinary elective from the student’s major area or other area of interest. The total hours do not include a co-requisite (HECO 202 Principles of Microeconomics to HBA 360 Principles of Marketing).

    The distribution of requirements is intended to provide students in our Business Major with a broad interdisciplinary learning experience. Students are strongly encouraged to complete the first course by the end of their sophomore year.

    • HBA 360 Principles of Marketing
    • HBA 464 Principles of Professional Selling
    • HBA 475 Advanced Professional Selling
    • HBA 476 Customer Relationship Management

    Additionally, one 200- or 400-level elective is required.

    Meet Our Faculty & Staff

    The Business Administration department is located in the Walter E, Massey Leadership Center, 226.

    Aisha Meeks, Department Chair/AssociateProfessor
    Natachee Chandler, Department Coordinator

    Headshot of Carolyn D. Davis
    Carolyn D. Davis Associate Professor
    Headshot of Kelley Duncanson
    Kelley Duncanson Visiting Associate Professor (Management)
    Headshot of John V. Eagan
    John V. Eagan Associate Professor
    Headshot of SherRhonda “Sher” Gibbs
    SherRhonda “Sher” Gibbs Professor/Division Dean
    Headshot of Keith Hollingsworth
    Keith Hollingsworth Professor
    Headshot of Glynnis M. Johnson
    Glynnis M. Johnson Assistant Professor NTT
    Headshot of Felix Kamuche
    Felix Kamuche Professor
    Headshot of Aisha G. Meeks
    Aisha G. Meeks Associate Professor
    Headshot of Emmanuel O. Onifade
    Emmanuel O. Onifade Professor
    Headshot of James Keith Young
    James Keith Young Visiting Professor