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    Office of Strategic Marketing & Communications (OSMCA)

    The Office of Strategic Marketing Communications is dedicated to extending and protecting the brand reputation of Morehouse and driving revenue functions of the College that are led by the Admissions and Recruitment team and supporting Office of Institutional Advancement. The department is also responsible for internal communications and supporting executive communications from the Office of the President. 

    We are a small but talented team of storytellers that executes within an owned, earned, and paid multichannel marketing communications model that includes:  

    • Brand Standards & Guidelines 
    • Licensing & Merchandising  
    • Media Relations & Filming
    • Archive & Publications
    • Creative Support 
    • Event Promotions
    • Speaker & Appearance Request Form (coming soon)
    • Request Forms, Platforms, & Policies

     

    MARCOMM SERVICES At a Glance

    • Brand Standards & Guidelines

      We established brand guidelines for colleagues and partners to use when developing collateral and communications. Review and use our Morehouse College Brand Guidelines when designing using the Morehouse name, logo, typestyles, and colors. This guide contains strict standards designed to reflect a clear and consistent image of Morehouse, including academic and operational offices/departments, centers, institutes, programs, organizations, and clubs affiliated with the College. By complying with its specifications, you help project a clear, unifying image for Morehouse as a whole.  

    • Licensing & Merchandising

      The Morehouse College name, seal, logos, and marks are more than symbols. They represent over 150 years of history, achievement, and global leadership in higher education. To preserve the integrity of our brand and ensure that all products carrying the Morehouse identity reflect our standards, all individuals and organizations must become officially licensed vendors before producing any merchandise featuring the College’s trademarks.

       

    • Media Relations & Filming

      The media relations team serves both as spokespeople and evangelists for Morehouse as well as a point of contact for information.

      The media relations team serves both as spokespeople and evangelists for Morehouse as well as a point of contact for information. 

      MEDIA REQUESTS

      Email us at news@morehouse.edu for all media requests.

      STAY CONNECTED

      While our team is very hands-on and relationship-driven with the press, we also encourage you to follow the Morehouse Newsroom (news.morehouse.edu) recent news, press releases and updates.

      Media Access to Campus and Credentials

      If you are planning to cover a story that requires contact with any member of Morehouse faculty, staff, or student body please contact marketing and communications to obtain a media credential and access to the campus.

      Members of broadcast media need to provide your parking requirements and the size of the crew. We will do what we can to accommodate you as long as the activity does not violate the school’s policies and procedures.

      marketing-and-communicationsReporters or media outlets wishing to conduct photo or video shoots on campus must also obtain media credentials. No media outlet is permitted to bring any camera or recording devices on campus without prior written permission. 

      Faculty Sources on Call

      When news breaks or you’re tracking a trend, a Morehouse expert can help your audience better understand or analyze the story. We are committed to quickly matching reporters with knowledgeable faculty or administration experts.

      Photography and Filming

      For story-telling about or inclusive of Morehouse College, please submit your pitch to news@morehouse.edu.

    • Archives & Publications

      The Morehouse College Archives are housed at the Atlanta University Center Robert W. Woodruff Library and serves as the premier destination for archival research that bridges the gap between the local community and the global audience by providing access to the abundant historical and cultural resources of Morehouse College. 

      View past Morehouse College event programs and brochures on the College’s official Issuu profile. 

    • Creative Support

      The Creative team provides professional graphic design, photography, and videography for official College projects, publications, events, and web content, within the brand requirements of the College. Request their services by submitting to the forms below.  

    • Event Promotions

      Are you hosting an event at Morehouse College? Share the details of your event by completing the Event Promotion Request form for consideration for promotion to the Morehouse community.  

    • Speaker & Appearance Requests

      Coming Soon

      The Morehouse story continues to inspire audiences everywhere. For details on how to connect with Morehouse voices, contact communications@morehouse.edu.

    • Request Forms, Platforms, & Policies

      Request Forms & Policies

      Forms
      Platforms
      Policies

    We established brand guidelines for colleagues and partners to use when developing collateral and communications. Review and use our Morehouse College Brand Guidelines when designing using the Morehouse name, logo, typestyles, and colors. This guide contains strict standards designed to reflect a clear and consistent image of Morehouse, including academic and operational offices/departments, centers, institutes, programs, organizations, and clubs affiliated with the College. By complying with its specifications, you help project a clear, unifying image for Morehouse as a whole.  

    The Morehouse College name, seal, logos, and marks are more than symbols. They represent over 150 years of history, achievement, and global leadership in higher education. To preserve the integrity of our brand and ensure that all products carrying the Morehouse identity reflect our standards, all individuals and organizations must become officially licensed vendors before producing any merchandise featuring the College’s trademarks.

     

    The media relations team serves both as spokespeople and evangelists for Morehouse as well as a point of contact for information.

    The media relations team serves both as spokespeople and evangelists for Morehouse as well as a point of contact for information. 

    MEDIA REQUESTS

    Email us at news@morehouse.edu for all media requests.

    STAY CONNECTED

    While our team is very hands-on and relationship-driven with the press, we also encourage you to follow the Morehouse Newsroom (news.morehouse.edu) recent news, press releases and updates.

    Media Access to Campus and Credentials

    If you are planning to cover a story that requires contact with any member of Morehouse faculty, staff, or student body please contact marketing and communications to obtain a media credential and access to the campus.

    Members of broadcast media need to provide your parking requirements and the size of the crew. We will do what we can to accommodate you as long as the activity does not violate the school’s policies and procedures.

    marketing-and-communicationsReporters or media outlets wishing to conduct photo or video shoots on campus must also obtain media credentials. No media outlet is permitted to bring any camera or recording devices on campus without prior written permission. 

    Faculty Sources on Call

    When news breaks or you’re tracking a trend, a Morehouse expert can help your audience better understand or analyze the story. We are committed to quickly matching reporters with knowledgeable faculty or administration experts.

    Photography and Filming

    For story-telling about or inclusive of Morehouse College, please submit your pitch to news@morehouse.edu.

    The Morehouse College Archives are housed at the Atlanta University Center Robert W. Woodruff Library and serves as the premier destination for archival research that bridges the gap between the local community and the global audience by providing access to the abundant historical and cultural resources of Morehouse College. 

    View past Morehouse College event programs and brochures on the College’s official Issuu profile. 

    The Creative team provides professional graphic design, photography, and videography for official College projects, publications, events, and web content, within the brand requirements of the College. Request their services by submitting to the forms below.  

    Are you hosting an event at Morehouse College? Share the details of your event by completing the Event Promotion Request form for consideration for promotion to the Morehouse community.  

    Coming Soon

    The Morehouse story continues to inspire audiences everywhere. For details on how to connect with Morehouse voices, contact communications@morehouse.edu.

    Request Forms & Policies

    Forms
    Platforms
    Policies